Where is your time best spent?
Doing things that don't make money
Doing things That do make you money
Meeting with existing and potential clients
Leading your team
Creating more billable hours
For a busy professional, newsletters are the biggest bang for your buck. They show your expertise, create trust, drive your social media, and demonstrate your culture.
Video is highly engaging and can create an experience for the viewer, that words can't match.
Did I mention before that CONTENT IS KING?! Fresh content drives traffic and reinforces your brand.